Capital Raising
We will structure, and secure the capital you need for your goals.
Capital Raising Advisory
At ICONIA PARTNERS, we specialise in helping founders, management teams, and growth-stage companies secure the capital they need to scale. Whether you require equity, private credit, structured capital, or project financing, our role is to transform a challenging, time-intensive process into a strategic and highly targeted capital formation exercise that delivers the right investors, the right structure, and the right valuation.
Most companies struggle with capital raising because they approach the market unprepared, without the right narrative, without investor fit, and without a repeatable process. ICONIA brings the discipline of institutional fundraising to the private markets: a rigorous preparation phase, powerful investor positioning, precision outreach, and expert negotiation – ensuring you raise the capital required without compromising terms, valuation, or control.
The Importance of the Right Partner
ICONIA provides capital strategy, investor alignment, and market insights that position your company for a successful raise. Our advisors work closely with you through every stage of the fundraising process – ensuring the company is investor-ready, properly positioned, and connected with the most aligned capital partners.
We understand how important capital is to the trajectory of a business. It fuels growth, acquisition, hiring, expansion, and product development. Securing the right funding, and on the right terms, often determines whether a company thrives or stalls.
Investor Mapping & Capital Strategy
Our first objective is to identify the investor base that is the best fit for your business. We construct a highly curated investor universe through research, mandate analysis, sector mapping, and global outreach. This includes:
Venture capital and growth equity funds
Private equity
Project and infrastructure investors
Strategic corporates
Private and non-bank lenders
Family offices and UHNWI's
Capital Structure Guidance
Every company requires a unique funding structure. The wrong structure can dilute shareholders excessively, overload the balance sheet, or misalign incentives with future investors.
We work to understand your goals, liquidity needs, and growth plan, then guide you toward the most suitable capital instrument:
Primary equity raises
Minority and majority recapitalisations
Private credit (senior, mezzanine, unitranche, asset-backed)
Convertible instruments
Preferred equity
Structured capital
Project-level capital vs. HoldCo capital
Our advisors ensure that valuation, dilution, cost of capital, governance, and investor rights align with your goals.
Investor-Ready Preparation
Sophisticated investors expect polished, complete, and credible materials before engaging. ICONIA prepares all required investor documentation, including:
Pitch deck
CIM and/or teaser document
Financial model
Data room setup
Executive summaries and short-form profiles
Term sheet guidance
Investors trust our documentation because it is thorough, accurate, and designed to enable fast, efficient diligence.
Outreach & Capital Formation
ICONIA manages a controlled outreach process to qualified investors globally. We execute with discipline and confidentiality, ensuring your opportunity is engaging, clear, and positioned correctly in the market.
Our responsibilities include:
Managing investor outreach and responses
Screening and qualifying interest
Scheduling and preparing you for investor meetings
Handling Q&A and data requests
Maintaining momentum and competitive tension
This creates an environment in which investors compete – not the company.
Negotiation & Term Sheet Support
Negotiating a capital raise requires experience, technical understanding, and leverage. The most critical terms often go beyond valuation and include:
Governance rights
Liquidation preferences
Debt covenants
Anti-dilution provisions
Conversion mechanics
Equity rollover
Warrants
Payment structures
Board composition
Milestones and draw schedules
ICONIA ensures every component of the capital structure works in your favour, both today and long-term.
Due Diligence Management
Diligence is often the most time-consuming and overwhelming part of a capital raise. Investors may request hundreds of documents covering financials, operations, compliance, technology, HR, and commercial activities.
We prepare you in advance, organise your data room, and manage the process to:
Reduce interruptions to your business
Accelerate investor decision-making
Minimise friction and deal fatigue
Identify and resolve issues early
A well-managed diligence process dramatically increases the probability of a successful raise.
Who We Advise
ICONIA supports companies across a wide range of industries, including:
Technology & software
Healthcare & life sciences
Industrials & manufacturing
Energy, renewables & infrastructure
Property, construction & engineering
We focus on growth-stage, private companies raising $5M–$200M+ across equity, structured capital, and private credit.
When to Consider Raising Capital
A raise may be timely if:
You are scaling quickly and require growth capital
Investor demand for your sector is strong
You are preparing for acquisition, expansion, or product launches
You want to de-risk the balance sheet or reduce cost of capital
You want to accelerate milestones ahead of a future exit
You have a major institutional or strategic opportunity requiring funding
You want to refinance or optimise an existing capital stack
ICONIA helps both companies that are fully investor-ready and companies that need support before going to market.
Why Companies Choose ICONIA
Highly targeted global investor sourcing
Strong preparation process that increases investor conversion
Boutique-level support with institutional-level execution
Independence—no conflicts, no internal fund, no bias
Deep sector insights and strong advisory network
Ability to run large, complex raises efficiently
A clear, repeatable process that protects founders and management
Most importantly:
We help clients secure capital with confidence, clarity, and conviction.
Ready to Raise Capital? Let’s Build Your Investor Pipeline.
Whether you’re raising growth capital, debt, or structured financing, ICONIA is your partner in preparing, positioning, and executing a successful raise.
ICONIA PARTNERS
Capital raising done properly.
Capital Raising Advisory
At ICONIA PARTNERS, we specialise in helping founders, management teams, and growth-stage companies secure the capital they need to scale. Whether you require equity, private credit, structured capital, or project financing, our role is to transform a challenging, time-intensive process into a strategic and highly targeted capital formation exercise that delivers the right investors, the right structure, and the right valuation.
Most companies struggle with capital raising because they approach the market unprepared, without the right narrative, without investor fit, and without a repeatable process. ICONIA brings the discipline of institutional fundraising to the private markets: a rigorous preparation phase, powerful investor positioning, precision outreach, and expert negotiation – ensuring you raise the capital required without compromising terms, valuation, or control.
The Importance of the Right Partner
ICONIA provides capital strategy, investor alignment, and market insights that position your company for a successful raise. Our advisors work closely with you through every stage of the fundraising process – ensuring the company is investor-ready, properly positioned, and connected with the most aligned capital partners.
We understand how important capital is to the trajectory of a business. It fuels growth, acquisition, hiring, expansion, and product development. Securing the right funding, and on the right terms, often determines whether a company thrives or stalls.
Investor Mapping & Capital Strategy
Our first objective is to identify the investor base that is the best fit for your business. We construct a highly curated investor universe through research, mandate analysis, sector mapping, and global outreach. This includes:
Venture capital and growth equity funds
Private equity
Project and infrastructure investors
Strategic corporates
Private and non-bank lenders
Family offices and UHNWI's
Capital Structure Guidance
Every company requires a unique funding structure. The wrong structure can dilute shareholders excessively, overload the balance sheet, or misalign incentives with future investors.
We work to understand your goals, liquidity needs, and growth plan, then guide you toward the most suitable capital instrument:
Primary equity raises
Minority and majority recapitalisations
Private credit (senior, mezzanine, unitranche, asset-backed)
Convertible instruments
Preferred equity
Structured capital
Project-level capital vs. HoldCo capital
Our advisors ensure that valuation, dilution, cost of capital, governance, and investor rights align with your goals.
Investor-Ready Preparation
Sophisticated investors expect polished, complete, and credible materials before engaging. ICONIA prepares all required investor documentation, including:
Pitch deck
CIM and/or teaser document
Financial model
Data room setup
Executive summaries and short-form profiles
Term sheet guidance
Investors trust our documentation because it is thorough, accurate, and designed to enable fast, efficient diligence.
Outreach & Capital Formation
ICONIA manages a controlled outreach process to qualified investors globally. We execute with discipline and confidentiality, ensuring your opportunity is engaging, clear, and positioned correctly in the market.
Our responsibilities include:
Managing investor outreach and responses
Screening and qualifying interest
Scheduling and preparing you for investor meetings
Handling Q&A and data requests
Maintaining momentum and competitive tension
This creates an environment in which investors compete – not the company.
Negotiation & Term Sheet Support
Negotiating a capital raise requires experience, technical understanding, and leverage. The most critical terms often go beyond valuation and include:
Governance rights
Liquidation preferences
Debt covenants
Anti-dilution provisions
Conversion mechanics
Equity rollover
Warrants
Payment structures
Board composition
Milestones and draw schedules
ICONIA ensures every component of the capital structure works in your favour, both today and long-term.
Due Diligence Management
Diligence is often the most time-consuming and overwhelming part of a capital raise. Investors may request hundreds of documents covering financials, operations, compliance, technology, HR, and commercial activities.
We prepare you in advance, organise your data room, and manage the process to:
Reduce interruptions to your business
Accelerate investor decision-making
Minimise friction and deal fatigue
Identify and resolve issues early
A well-managed diligence process dramatically increases the probability of a successful raise.
Who We Advise
ICONIA supports companies across a wide range of industries, including:
Technology & software
Healthcare & life sciences
Industrials & manufacturing
Energy, renewables & infrastructure
Property, construction & engineering
We focus on growth-stage, private companies raising $5M–$200M+ across equity, structured capital, and private credit.
When to Consider Raising Capital
A raise may be timely if:
You are scaling quickly and require growth capital
Investor demand for your sector is strong
You are preparing for acquisition, expansion, or product launches
You want to de-risk the balance sheet or reduce cost of capital
You want to accelerate milestones ahead of a future exit
You have a major institutional or strategic opportunity requiring funding
You want to refinance or optimise an existing capital stack
ICONIA helps both companies that are fully investor-ready and companies that need support before going to market.
Why Companies Choose ICONIA
Highly targeted global investor sourcing
Strong preparation process that increases investor conversion
Boutique-level support with institutional-level execution
Independence—no conflicts, no internal fund, no bias
Deep sector insights and strong advisory network
Ability to run large, complex raises efficiently
A clear, repeatable process that protects founders and management
Most importantly:
We help clients secure capital with confidence, clarity, and conviction.
Ready to Raise Capital? Let’s Build Your Investor Pipeline.
Whether you’re raising growth capital, debt, or structured financing, ICONIA is your partner in preparing, positioning, and executing a successful raise.
ICONIA PARTNERS
Capital raising done properly.